Dan Hill, President, Sensory Logic and Author of Body of Truth: Leveraging What Consumers Can't or Won't Say Dan Hill is president of Sensory Logic, Inc., a scientific consumer insights firm that specializes in gauging subconscious reactions to advertising, store environments, and product design, packaging and presentation. Sensory Logic specializes in facial coding to read the face to learn about consumer reaction to a company and its offer. Clients have included Target, General Motors, Toyota, Capital One, GoodYear, Nationwide Insurance, Eli Lilly, Abbott Laboratories, Texas Instruments, Sherwin-Williams, Staples, Nextel, and other Fortune 500 companies.%5B1%5D.jpg)
